The Mistake Smart Coaches Make: Being In Motion vs. Taking Action

The mistake smart coaches avoid? Being in motion instead of taking action! They know that true success comes from making things happen, not just going through the motions. 🙌

The Mistake Smart Coaches Make: Being In Motion vs. Taking Action

I was listening to a Run Like Clockwork podcast on my way to the gym last week where they were talking about being in motion vs taking action. 

They were referring to Chapter 11 from James Clear’s book Atomic Habits (which is a must read if you haven’t done it already). 

Part of this article is an excerpt from the Atomic Habits book and I adapted it so it applies to what you do as a coach.  

There is a common mistake that often happens to smart coaches — in many cases, without you ever realizing it. 

The mistake has to do with the difference between being in motion and taking action. They sound similar, but they’re not the same. 

Here’s the deal… 

Motion vs. Action 

When you’re in motion, you’re planning and strategizing and learning. Those are all good things, but they don’t produce a result. Action, on the other hand, is the type of behavior that will deliver an outcome.   

Here are some examples… 

  • If I outline 20 ideas for recruiting communication that I can send to a recruit to sell the program, that’s motion. If I actually write and send the emails to recruits, that’s action. 
  • If I search for a better diet plan and read a few books on the topic, that’s motion. If I actually eat a healthy meal, that’s action. 
  • If I go to the gym and ask about getting a personal trainer, that’s motion. If I actually step under the bar and start squatting, that’s action. 

Sometimes motion is useful, but it will never produce an outcome by itself. It doesn’t matter how many times you go talk to the personal trainer, that motion will never get you in shape. Only the action of working out will get the result you’re looking to achieve. 

Why Smart Coaches Find Themselves in Motion 

If motion doesn’t lead to results, why do we do it? Sometimes we do it because we actually need to plan or learn more. But more often than not, we do it because motion allows us to feel like we’re making progress without running the risk of failure. Most of us are experts at avoiding criticism. It doesn’t feel good to fail or to be judged publicly, so we tend to avoid situations where that might happen. And that’s the biggest reason why you slip into motion rather than taking action: you want to delay failure. 

Yes, I’d like to get in shape. But, I don’t want to look stupid in the gym, so I’ll just talk to the trainer about their rates instead. 

Yes, I’d like to land more recruits for my program. But, if I ask for the commitment, I might get turned down. So maybe I should just email 10 potential new recruits instead. 

Yes, I’d like to lose weight. But, I don’t want to be the weird one who eats healthy at lunch. So maybe I should just plan some healthy meals when I get home instead. 

It’s easy to be in motion and convince yourself that you’re still making progress. You think, “I’ve got conversations going with four potential recruits right now. This is good. We’re moving in the right direction.” Or, “I brainstormed some ideas for how we can create a better team culture. This is coming together.” 

Motion makes you feel like you’re getting things done. But really, you’re just preparing to get something done. When preparation becomes a form of procrastination, you need to change something. You don’t want to merely be planning. You want to be practicing. 

Ideas for Taking Action 

I’m sure there are many strategies for taking action, but I can think of two that have worked for me. 

  1. Set a schedule for your actions.

Every Sunday, I write a new article and publish it to the world. It’s just what happens on those days. It’s my schedule. I love Sundays because I know that I will always produce something on those days. I’ll get a result. That’s a good feeling. 

For weightlifting, I train on Monday, Wednesday, and Friday. That’s the schedule every week. I’m not planning workout exercises. I’m not researching workout programs. I have a trainer.  I show up and he takes me through a work out. Action, not motion. 

For on–going goals and lifestyle changes, I think this is the best approach. Set a schedule for your actions and stick to it. 

  1. Pick a date to shift you from motion to action.

For some goals, setting a daily or weekly schedule doesn’t work as well. 

This is the case if you’re doing something that is only going to happen a few times a year: like setting up your ID camp, or a junior visit recruiting day, or running a big fundraising event. 

These things require some planning up front (motion). They also require plenty of action to complete them. For example, you could set a schedule each week to write recruits to invite them to campus for a visit. But for the campus visit itself, you could spend days or weeks planning different activities, events, meetings and so on. 

In a situation like this, I find that it’s best to simply pick a date. Put something on the calendar. Make it public. This is when X is happening. 

For big projects or one–time goals, I think this is the best approach. Force yourself out of motion and into action by setting a hard deadline. 

Choose Action 

Never mistake activity for achievement  -John Wooden 

Motion will never produce a final result. Action will. 

When you’re in motion, you’re planning and strategizing and learning. Those are all good things, but they don’t produce a result. 

Are you doing something? Or are you just preparing to do it? 

Are you in motion? Or are you taking action? 

This article is an excerpt from Chapter 11 of my New York Times bestselling book Atomic Habits.  


Mandy Green 

P.S.  Follow me on YouTube, Twitter, or Instagram  for more self-management and recruiting tips and strategies. 


P.P.S If you want to add more structure to your day with a better planning system, check out my daily planner for coaches. 



P.P.P.S I am setting up Busy Coach and Recruiting workshops all around the country right now.  Just hit reply to this newsletter and let me know you are interested in bring me to campus to work with your staff or entire department.  


Schedule a 1-on-1 call with Mandy Green to talk about your program's recruiting and time management needs.  

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