In this blog, we will discuss the steps you can take to create and organize your ongoing content, which will help you keep your recruits engaged and interested in your program through to their commitment. 

Mini Workshop Opportunity This Week: How to Create and Organize Your Recruiting Content After Your 1st Contact

1st, Happy Father’s Day to the Dad’s!   


2nd, I am doing a mini 2-hour workshop this Wednesday June 21st from 12-2pm EST.  In this workshop, I am going to teach you how to use the “Repurpose Method” to quickly create and organize your recruiting communication to help you attract a higher quality of recruit and get the recruiting process to move along faster. . .


. . .while avoiding working long hours and putting in a ton of extra effort. 


Click here to join.


Ok, so, you’ve made your first contact with a potential recruit. Congratulations! But how do you keep them interested in your program? The answer is by creating and organizing your recruiting content effectively.  


You can’t vomit all of the info about your program in 1-2 phone calls and then become the “check-in” coach for the remainder of the time and expect that they will know everything and commit.  (They forget most of what you say at first and they get bored with check-ins without any new and interesting thing to say).   


In this blog, we will discuss the steps you can take to create and organize your ongoing content, which will help you keep your recruits engaged and interested in your program through to their commitment. 


  1. Start with a Strategy 

Before you start creating any content, you need to have a clear strategy in place. This means knowing who your audience is, understanding what they’re looking for in a program, and having a clear understanding of the message you want to convey. Take some time to research your potential recruits, find out what interests them, and tailor your message to their needs and desires. Once you have a clear strategy, it’s much easier to create content that will resonate with your audience. 


  1. Create a Content Calendar 

Once you have your strategy in place, it’s time to start creating content. However, creating content can be time-consuming, and it can be easy to lose track of what you’ve created and when you need to use it. This is where a content calendar comes in. By creating a calendar, you can plan out your content weeks or even months in advance, and ensure that you never miss a deadline or run out of ideas. A content calendar also helps you to stay organized, so that you can focus on creating high-quality content that resonates with your recruits. 


  1. Use Different Types of Content 

When it comes to recruiting content, there is no one-size-fits-all approach. Different recruits respond to different types of content, so it’s important to use a variety of different content types in your recruiting efforts. Some examples of different types of content include videos, emails to sell your program, letters, phone calls, text messages, infographics, and social media posts. The more types of content you use, the more likely you are to capture the attention and keep the attention of a wider range of recruits. 


  1. Keep an Eye on Analytics 

Creating great content is one thing, but knowing how it’s performing is another. This is where analytics comes in. By tracking your response rate and social media analytics, you can monitor which pieces of content are performing well and which ones aren’t. This allows you to make data-driven decisions about what to create and how to improve your content strategy. Analytics can also give you insights into what your recruits are interested in, which can help you create more targeted content in the future. 


  1. Keep it Fresh 

Finally, it’s important to keep your content fresh and up-to-date. This means regularly creating new content and updating existing content to ensure that it’s still relevant and informative. By doing this, you show your potential recruits that you’re on top of things, and that your program is constantly evolving and improving. It also allows you to keep your recruits engaged and interested in your program for longer. 


Organizing and creating great recruiting content is a crucial part of the recruiting process. By starting with a clear strategy, creating a content calendar, using different types of content, tracking analytics, and keeping your content fresh, you can create an effective content strategy that will help you keep your potential recruits engaged and interested in your program. So, put these tips into practice, and start creating content that will help you attract the best recruits to your program. 


So if you’re interested in doing something similar for yourself… 


Then I suggest you take me up on what I’m about to tell you. 


Here’s the deal… 


This next Wednesday the 21st, I’m going to be hosting a live training on Zoom showing you exactly how to use my “repurpose method” to quickly create and organize your recruiting communication for the year. 


During this training, I’ll show you… 

  • Establish your recruiting timeline and major mile markers 
  • You will map out month by month content calendar  
  • I will show you a simple way to organize your content that is easy to keep track of 
  • How to come up with an endless list of ideas to talk to your recruits about 
  • How to increase your open rates for the emails you send (I’ve averaged above 50%  
  • my last three years as a coach) 
  • How to sell things through email or letters and have your recruits LOVE you for it (instead of ghosting you like they usually do) 
  • Learn how to recreate content quickly and effectively 
  • How to ask questions to get recruits to open up and share what they are looking for (I am going to give you over 200 questions to ask recruits and their parents during the process). 
  • I am going to give you a list of over 300 questions that you can send to recruits to ask you.  
  • You will create a simple system to keep track of recruiting micro commitments 
  • Set up a recruiting scoreboard so you know if you are winning.   
  • Plus much, much more  

You’ll also get a copy of the recording of the call and all the documents used in the training to keep as well.


So that’s the deal… 

Now, unlike other trainings and workshops I’ve done in the past, this one won’t be free and it won’t cost $1000. 


In fact, it won’t even cost $500… 


I’m intent on making this training affordable for nearly everyone. 


So instead of charging $1000 or $500… 


I set the price at just $97. 


So for $97, I’ll walk you through my whole system for creating your recruiting communication for the year and getting it organized through my “repurpose method.” 


If you’re a coach that vomits all of the info about your program and then becomes the “check-in” coach for the remaining the time, then this training is for you. 


So if you want to be a part of this ONE TIME training, then I suggest you grab your spot now. 


Just head over to the checkout page at the link below and get signed up. 


There’s only a few days to sign up. 


Hope to see ya in there… 

– Mandy 

Register by clicking the link:  How to use my “repurpose method” to quickly create and organize your recruiting communication for the year. 


On June 26th, I will be doing a Recruiting Made Simple call about setting up a system to recruit your current team.  You can take RMS for a test drive for $1 and then it is $19 to stay month by month.  Cancel anytime.  If you’re not getting the recruiting results you want, you need better systems.  

Social Story Recruiting Coming Soon!

This is a 365 Days Social Media recruiting calendar and training to help you better use social media for recruiting.  Just waiting for a few technology things to get set up and then you will have a chance to get it.  

Recruiting Made Simple

This month in Recruiting Made Simple we will be going over How to get recruits to un-ghost you!  To get the recording and all of the best practices, processes, and templates I provided, click the image to join.  You will not only get access to the un-ghosting stuff we do this month, but you will get 6 months worth of recruiting emails, templates, interviews, and processes to make your recruiting easier.